Mar 15, 2026
Mar 15, 2026
Mar 15, 2026
Mar 15, 2026
Mar 15, 2026
Mar 15, 2026
Mar 15, 2026
Mar 15, 2026
McDonald’s CEO Chris Kempczinski’s attempt to promote the new Big Arch Burger went viral, inviting spoofs from rivals like Burger King. The video, which showed Kempczinski's hesitant bite, turned into a marketing mishap but boosted the company's visibility.