SEC's new crypto rule: raise $75 million, then walk away clean
The SEC has proposed a full lifecycle framework for token fundraising, with a $75 million ceiling and a formal off-ramp that ends the investment contract. Here's who wins, who loses, and why the fine print matters more than the headline number.
What happens to a token's securities status once the founding team actually builds the thing? That's the question sitting at the center of the SEC's proposed Regulation Crypto Assets, and for the first time, the agency is offering a concrete answer.
The proposal, published in the Federal Register on Aug. 21, does two big things. It creates three fundraising routes with caps of $5 million, $20 million, and $75 million. And it establishes a filing process, Form TR, that lets a project formally end its investment contract once the team has completed or permanently abandoned the work it promised.
That second piece is the sleeper. Because without a clean exit, the first piece is just a bigger cage.
The raw numbers
Here's the structure the SEC is floating. The startup exemption allows raises up to $5 million over a period lasting as long as four years. It's designed for small teams, even individuals or informal groups that haven't incorporated. No financial statements required, just a notice of reliance on Form NOR and free public disclosures on the project's website.
The two larger tiers look more like traditional public offerings. Tier 1 allows up to $20 million in a 12-month period with unaudited financials. Tier 2 reaches $75 million and requires an independent audit. Both require the issuer to be a US entity with domestic control and operations, and both cap non-accredited retail buyers at 10% of annual income or net worth, whichever is higher.
Comments are due Oct. 20. Then the commission must review those submissions and vote on a final rule before any project can use these exemptions.
So the timeline is real, but it's not imminent.
The bargain is the security, not the token
The conceptual shift here matters more than the dollar figures. The SEC's March interpretation drew a line between the token itself and the "covered investment contract," the bundle of promises connecting a buyer's money to the team's essential managerial work. The token is just a digital object. The bargain is the financing relationship.
That distinction has been lurking in securities law for years, and the SEC is now operationalizing it. Under Rule 400, once the team finishes its promised work, or permanently stops trying, the investment contract can cease to exist. The issuer files Form TR, certifies the work is done, and later token transfers are treated separately from the fundraising transaction.
Here's my hot take: this is the most underrated part of the entire proposal. The crypto industry has spent years arguing that tokens shouldn't be securities forever. The SEC has now proposed a mechanism to make that argument formal, auditable, and repeatable. That's not a concession. That's a framework.
What the lawyers are actually saying
According to two people familiar with the rulemaking, the internal conversations at the SEC have been less about whether to create the off-ramp and more about how to prevent abuse of it. The concern is a team filing Form TR while continuing to act like an active developer. The proposal addresses this by requiring a certification that the issuer has no intention to continue essential managerial work. But enforcement will depend on what teams do after they file, not what they write in the form.
Some practitioners are wary. The startup exemption sounds permissive, but it carries a four-year clock that doesn't restart through affiliates or "closely matching" tokens. And the Rule 400 safe harbor only covers the term "investment contract" under the Securities Act and Exchange Act. If a token separately functions as stock, a note, or another listed security type, it still needs its own analysis.
There's also the state preemption question. The proposal would override state registration requirements for eligible sales and certain secondary trades while the issuer stays current on federal filings. That's a meaningful win for projects that want to circulate tokens nationally without running 50 separate state registration gauntlets. States keep their antifraud powers, but the registration burden shifts to one federal lane.
Still, the bill faces headwinds. The $75 million ceiling will draw the predictable complaints that it rewards larger players and leaves small projects with the same compliance complexity at a smaller scale. And the SEC's ability to stand up these new forms, review offering statements, and process Form TR filings will depend on staffing and technology that the agency doesn't currently have in abundance.
What to watch next
The comment period ends Oct. 20. After that, the commission needs to digest the input, make revisions, and vote. If the rule advances with something close to its current shape, the first filers will be the projects that have been waiting for a legitimate path to US fundraising without the threat of an enforcement action hanging over their heads.
The smarter play is to watch what happens after the rule goes final, not before. Which projects file early? How does the SEC handle the first disputed Form TR, where a team certifies completion and the agency disagrees? And whether retail buyers actually get better disclosure, or just more paperwork to ignore.
Reading the legislative tea leaves, the biggest question is whether Congress steps in before the SEC finalizes this. The agency is working one level below the statutory boundary between its authority and the CFTC's, and a parliamentary impasse on crypto market structure could leave this rule in limbo.
But for now, the SEC has done something unusual. It has proposed a path that doesn't just restrict crypto fundraising, it gives projects a way to exit. The token stays. The bargain ends. That's a formula that could actually work.
The question now is whether anyone will use it, and whether the SEC will let them.
Explore More
Key Terms Explained
Following the laws and regulations that apply to financial activities, including crypto.
A marketplace where cryptocurrencies are bought and sold.
The pattern of higher highs and higher lows (bullish) or lower highs and lower lows (bearish) that defines the current trend.
A digital asset created on an existing blockchain rather than its own chain.