Jul 2, 2026
Jul 2, 2026
Jul 2, 2026
Jul 2, 2026
Jul 2, 2026
Jul 2, 2026
Jul 2, 2026
Jul 2, 2026
Lennar, America's second-largest homebuilder, is deploying hefty incentives to maintain sales amidst a softer housing market. With net new orders hitting record highs, Lennar's focus on volume over margin might be reshaping the industry.